據國際展覽與活動協會（IAEE）的統計，因新冠疫情在全世界範圍內的爆發，2020年至2022年6月全球超過80%的展會處於停滯狀態。隨著各個國家在疫情防控上的努力，疫情得到了有效的控制。據國際展會信息服務（@GlobeExhibition）平台的統計，自2022年下半年起國際知名展會陸續宣布重啟，特別是傳統行業的展會備受企業關注。 與疫情之前的國際性展會相比較，現在的展會不再是去不去的問題，而是企業如何把參展的信息在展前、展中、展後有效的傳遞給目標受眾和潛在受眾的問題。這是每一個決定參展的企業必須思考的。同樣，受到疫情的影響，現階段重啟的展會不再只是交流和拓展，更多的是了解行業現狀和行業未來發展風向標的機會。 傳統行業展會的特點在於，它是B2B的模式，即參展的是企業，前往參觀的觀眾多數也是企業相關負責人，它是一場企業與企業之間開展業務的模式。通常，國際行業展會的參展企業超過200家以上，來自全球不同國家和地區。如果出國參展企業考慮在展會期間面對面的與企業採購人直接洽談業務合作，那麼可以肯定的是，有效的訂單成交數量並不會比預想多。原因在於，在有限的展期內接待諮詢的客戶是有限的。

On August 30, 2022, Gooopress, a well-known public relations service platform in China, announced the launch of a dedicated blockchain publishing service. Help blockchain technology, cryptocurrency and NFT projects to increase the influence of content dissemination, reach and attract target audiences more widely. With the introduction of the concept of…

According to Gooopress Newswire China, the 2022 International Carbon Materials Conference and Industry Exhibition will be held in Shenzhen International Convention and Exhibition Center from November 16–18, 2022. It is reported that the conference will sincerely invite more than 600 experts in the field of carbon materials to bring 300…

On August 28, 2022, Gooopress Newswire, the global press release publishing platform, announced that it will launch an ESG dedicated line publishing service to help enterprises, especially listed companies, improve the dissemination influence of ESG content, and reach and attract target audiences more widely. In recent years, ESG has become…

According to information obtained by Gooopress China, CIOE 2022 (the 24th China International Optoelectronic Exposition), will be held from September 7–9, 2022 at Shenzhen World Exhibition and Convention Center. …